Interactive Wall - Make Montreal Shine in London

Background

Aiming to attract the most brilliant artificial intelligence talents in its city, Montreal International travels the world. For the Silicon Milkroundabout event in London (UK), Montreal International wanted to give its booth a creative and technological touch.

Noctura_interactif.jpg

Project

Noctura imagined an interactive wall highlighting Montreal’s spirit, culture and environment. Visitors could interact with the wall, creating effects and changing images while they moved. Noctura traveled to London with Montreal International’s team to install and operate the immersive experience.

 

Interactivity
Digital experience
Technological creativity
Video content production

Noctura_interactif

Outcome

Participants showed great interest. Many of them visited Montreal International’s booth and consider the city as a major hub for artificial intelligence.